Company

There is certainly no shortage of "new" brands in the skincare industry. Many different brands are emerging daily, often with very "creative" approaches and philosophies. Therefore, our decision to seriously embark on a completely innovative project was motivated by the extensive experience of its founders and their in-depth knowledge of the sector. Our goal is to seamlessly blend the rich history and expertise of the Swifiss company, which boasts twenty years of technical and scientific experience in the cosmetics field. This unique expertise enables us to leverage the technical advancements of previous years, enhanced by novel professional techniques and collaborations with leading skincare and beauty specialists, including physicians, pharmacists, botanists, beauticians, dermatologists, and geriatrics. Through our extensive experiences, both as OEM manufacturers - for the most prestigious international brands - as well as distributors and marketing experts in the sector, we have gained invaluable insights. Herbal medicine plays a significant role in primary healthcare in Switzerland, so we've taken an ethnobotanical approach to formulate our skincare collection. We've collaborated with Swiss herbalists who possess extensive empirical knowledge of medicinal plants and their applications. Consequently, after careful analysis, we made the decision to directly engage and create something truly exceptional – a project capable of making a significant impact.

Our R&D facilities, laboratories, and production site, affectionately referred to as "Atelier," are nestled in the heart of the Swiss Alps within the Canton of Appenzell Ausserrhoden. This pristine, high-altitude mountainous region is often called "the roof of Europe." The fields where we source the natural raw materials for our products are merely ten kilometers away from our production site, surrounded by dense forests and lush grasslands. These fields boast ideal cultivation conditions and enjoy a global reputation for their quality. Our close proximity to these natural sources enables us to swiftly transform freshly harvested materials, preserving their active ingredients in their pristine state. This dedication to freshness and quality ensures the excellence of our products. Herbal medicine plays an integral role in Switzerland's primary healthcare, and we are proud to be a part of it. As leaders in skincare development and manufacturing, SWIFISS is dedicated to delivering the highest quality and groundbreaking skincare innovations to the most prestigious brands. Our team of experts conducts extensive research and formulates exclusive recipes, resulting in the most advanced innovations and technology. These innovations are packaged in luxurious textures and enriched with high-performance active ingredients that inspire both consumers and the industry. Every aspect of our products, from development to inspection, certification, and packaging, takes place in our Swiss laboratory and plant. ATELIER POSITIVE^® is a vegan and cruelty-free brand that stands at the revolutionary crossroads of science, beauty, and luxury. Our products are entirely developed and produced in Switzerland, reflecting the care and precision synonymous with Swiss craftsmanship and scientific rigor. We are unwavering in our commitment to the highest quality, underpinned by rigorous scientific research. All our products undergo strict quality controls in adherence to both Swiss and European Community regulations. Our cosmetic formulations must pass a battery of tests to guarantee certified quality, efficacy, stability, and safety for all skin types. In our pursuit of an exceptional overall experience, our customers can rely on an exceptionally effective and dedicated support service, available both before and after purchase. 

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A quality seal synonymous with nature, purity, precision, innovation and science. When you think of Swiss skincare brands, you think of luxury, high-performance products with results at the heart of everything they do. We are recognized all over the world for our unique quality, reliability and luxurious approach. Swifiss company is a proud member of the Swiss Label, an association for the protection of the origin of the Swiss-made products and services that are a byword for competence, quality, tradition and a down-to-earth approach both at home and abroad – values recognized by Swiss Label, the association for the promotion of Swiss products and services. We strongly believe that the ‘Made in Switzerland’ is indeed a guarantee of high quality which reassures our consumers all over the world. ATELIER POSITIVE^® cosmetics are 100% made in Switzerland products, as guaranteed by the label on all our packagings.

Our dermocosmetic products captures the biodiversity of the Swiss alpine microcosm, creating a combination of nature, medical science and cosmetics. Our vision is to offer innovative products and services that meet the demands of a diverse clientele by age, gender, lifestyle and geographical location. The authenticity of the Alpine landscapes and the quality of the Swiss laboratories combined with innovation, are our investment in the future and the key to creating unique and highly performing skincare products. Our goal is to offer extremely safe, high-performance skincare formulas and solutions that meet the needs of all skin types and to ensure outstanding beauty and healthy skin results. To provide global skincare and to inspire people’s lives with our vision of beauty while helping them to preserve and protect their beauty and health capital.

Today, many individuals reside far from natural environments, often experiencing a complete disconnection. In just two and a half centuries since the beginning of the Industrial Revolution, we have fundamentally and irreversibly changed the natural world, setting ourselves apart from all other life forms on Earth. These alterations frequently result in severe consequences for ecosystems, subsequently impacting us. As humans, we are inherently intertwined with Nature. Our existence depends on the resources it provides oxygen to breathe, water to hydrate, food to nourish, and a climate that maintains essential bodily functions within a livable range. What sets us apart from other creatures is our capacity for reasoning, enabling us to ponder our past, present, and future, contemplate the workings of the world, our own identity, and how we can influence Nature. We are creative beings, capable of generating ideas, planning projects, and engaging in discourse on how to achieve our objectives. We've forged diverse cultures, each with its own principles, and devised countless solutions to enhance our daily lives. We, as humans, exert a greater influence on Earth than any other living entity. We reshape Nature, erecting vast cities and massive industrial complexes, constructing infrastructure, roads, and railways, clearing large tracts of land, and extracting colossal quantities of oil, gas, and fossil fuels to satisfy our insatiable energy demands. These actions have rendered our lives more comfortable, but the cost is high, as their consequences often impose a heavy toll on natural environments, climate, other life forms, and ultimately, ourselves. For these reasons, we bear a profound responsibility toward our "Mother Earth." Regrettably, many among us remain oblivious or disinterested, for these issues, if not experienced firsthand, may seem too abstract to significantly engage our consciences, viewed solely through television and computer screens. Today, our relationship with Nature is complex, characterized by a mix of emotions. It is imperative that we urgently (re)learn to respect and cherish Nature. ATELIER POSITIVE^® takes this matter very seriously. As you will discern, we are committed to ensuring that every step in the creation of our products is conducted with the utmost care for Nature and Mother Earth. Our cosmetics embody a dedication to research and integrity. We firmly believe that well-being and planetary health are intertwined, not merely the outcome of individual choices. This awareness informs all our decisions and calls for innovation, as we seek to develop new products and services that align with a positive impact model, extending beyond financial metrics. We place great emphasis on our collaborators and the selection of stakeholders, as we strive to collaboratively shape sustainable business models while maintaining a vigilant eye on our surrounding environment. Among our objectives in our Corporate Social Responsibility (CSR) journey for 2030-2040, we aim to contribute to the attainment of global climate targets, as well as the preservation and rejuvenation of biodiversity. These are ambitious challenges, to which we are wholeheartedly committed through our choices and actions.